The Land Rover Writer

Monday, April 11, 2011

Alfa Return to US Market Delayed

In a sad note for genuine auto enthusiasts, Alfa Romeo's planned return to the USA market has been delayed by parent corporation Fiat. Now it looks like the earliest we'll see an Alfa through dealerships in 2013.

According to Autoweek, the delays arise out of Fiat's concerns about the proposed designs and engineering from Alfa's Turin studios, and from the desire to take advantage of economies of scale by melding Alfa and Chrysler's manufacturing capacities. It does appear that some Chrysller products will be badged as Alfa's and/or Lancia's, or the converse might happen, as Alfa's might be badged as Chrysler products.

Whatever the decisions to be reached, the beloved Alfa Spider is out of production with its replacement not scheduled until 2013 also. Let's hope that the decision s reached don't dilute Alfa's automotive DNA!

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